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| SUPERBRAND POLSKA 2012 Title for ATLAS | | The sixth time in a row, ATLAS brand, has been recognised as one of the strongest consumer brands on the market, winning the title Superbrand Polska 2012. We have taken undisputed first place in the category of building articles, finishing and garden ones. In the competition Superbrands award - winning brands are procured in several stages. In this year's edition, in addition to the opinion of Brands Council, composed of independent Polish experts of marketing, advertising and branding, the results of the respondents survey have been also taken into account. Total of assessed brands was 1077 - 120 of them were granted titles Superbrand 2012. The next phase of the project, as in past years , will be the edition of the album, called the bible of branding, in which the distinguished brand will be able to present, inter alia, its history and the way to success. The full list of successful candidates will be announced in June this year on the final solemn final ceremony, during which the occasional statuettes will be handed over. The programme was founded by the world organisation The Superbrands ltd. located in London, acting from 17 years in 80 countries. It is intended to promote and reward strong brands at the various local markets and disseminate the idea of branding. |
| The group of 21 Latvians- building professionals took part in the workshop organized by ATLAS Group. | | During four days (14-17.11.11) stay in Poland (Leszcze loacation in DOLINA NIDY), clients of ATLAS BALTIC - our entity from Riga, underwent the theoretical and practical training. They were acquainted with the information about new ATLAS Group products by Dariusz Stobierski from ATLAS, Marek Tomasik from DOLINA NIDY and Andis Londenbergs from ATLAS BALTIC. The participants in the practical part of training have been taught how to apply correctly the products, i. a. DOLINA NIDY products: Gypsum Plaster Gamma- for manual application and Gypsum Plaster Beta- for mechanical application. Each participant was awarded with a special certificate confirming the acquired knowledge and skills. |
| MUNSTER GREEN HOMES rules in Ireland | | October 17 this year, our largest trading partner in Ireland - Munster Green Homes - was awarded the prestigious Entrepreneur of the Year 2011 Award to the best entrepreneurs of the region Limerick. ATLAS GROUP began working with Munster Green Homes in 2009 and since then has set for insulation systems ATLAS / AVAL in connection with a very favourable Irish government subsidies. Munster Green Homes company has a chance of winning the most prestigious economic award in Ireland - National Enterprise Award 2011 (The Irish Entrepreneur of the Year 2011). The results will be announced on 24 November. |
| ATLAS acquires Romanian Romcolor | | The subsequent acquisition of ATLAS Group announced an opinion-forming business daily, Puls Biznesu. This time ATLAS took a majority stake of Romanian Romcolor Group, which comprises companies: Romcolor, Sinteco and Cezal. The Group is a manufacturer of cement and plaster construction compounds, insulation systems, and paints and varnishes. |
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ATLAS GROUP is a Polish corporation operating on the international market. It is the third largest manufacturer of construction chemicals in Europe - besides the corporations Saint Gobain / Weber Broutin and Mapei. On the Polish market it is the undisputed leader with a large advantage over the competition. Nobody in the world sells so much of construction chemicals in one country, as ATLAS.
The company offers hundreds of products, including technological systems composed of many complementary products. The most important product groups include: materials for laying ceramic and stone tiles, priming, cleaning and protecting materials; ready-to-use mortars, insulating materials and sealants, enhanced renders and facade paints, thermal insulation systems, floors and self-levelling screeds, and a wide range of gypsum products.
Currently, the ATLAS GROUP consists of 18 business entities - including 4 overseas - 16 plants with modern production lines and 5 mines gypsum, anhydrite and quartz sand. The company employs over 2000 highly skilled staff.
Managing a company is in line with world standards. Integrated Management System consists of three complementary subsystems: the quality management (ISO 9001:2008), environmental management (ISO 14001:2004 + Cor 1:2009) and the management of occupational health and safety (BS OHSAS 18001:2007).
From the beginning of its activity ATLAS made successful efforts to prove its corporate social responsibility. The group has realised this objective through its two public benefit organisations - ATLAS Charity Foundation and Atlas Sztuki art gallery.
ATLAS GROUP Strategic Aims
 Continous Pursuit of Improving ATLAS Company financial status
Improving of Company's Methods of Management
Taking Care of Prestige of the ATLAS Trade-mark
Human Source Potential Developing and Implementation
Environmental Pollution Prevention
Implementation of Planned Domestic Trade
Implementation of Planned Foreign Trade
Developing Quality of Products and Increasing of Their Stock According to the Client Requirements
Projects and Improving of the Products Concerning Economic, Safety and Environmental Issue
Taking Care of Machinery
Ensuring the Due Fluidity of Production and Storage
Ensuring the Financial Resources for Company Current Activity and Development
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